#RoarForChange

Lucasfilm and Star Wars: Force for Change today announced Roar For Change, a global challenge in support of UNICEF that invites fans to share their own version of Chewbacca’s fearsome roar on social media.

For each public post, like, or share on Facebook, Instagram, or Twitter that includes #RoarForChange between May 3 – 25, 2018, Star Wars: Force for Change U.S. will donate $1 to UNICEF USA, up to $1 million.

Funds will be used to support UNICEF’s lifesaving work for children around the world.  More details can be found at the official site.

Official “Wookiee Weekend” THIS WEEKEND?

Despite the moniker of “Wookiee Weekend” being attributed to April’s release of products for Solo: A Star Wars Story, it is being stated (and marketed by various retailers) that this weekend, kicking off with Star Wars Day (Friday, May 4th), will be the official launch of the “Wookiee Weekend” promotion. Look for some special product reveals to be announced soon as well as ticket sales for Solo: A Star Wars Story to open too.

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