Tag Archives: Steve Evans

Hasbro Reducing Pipeline Reveals

Hasbro’s senior design director for Star Wars (and Marvel), Steve Evans has posted on a few social media posts that they (Star Wars brand team) plan on “pulling back on pipelines” to preserve “a surprise for figure reveals once in a while“. I think this is a good move as presentations have been a bit telegraphed with expected announcements in recent years. I think this also gives the team more flexibility with how/when they show collectors new product and not be so locked in because as they say “always in motion is the future”.

What do you think?